Focus

Fiji Fashion Week moves show to September

The Fiji Fashion Week (FJFW) has postponed its annual show following the devastating effects of severe Tropical Cyclone Winston. Fiji Fashion Week Managing Director Ellen Whippy-Knight made the call this week after weighing the company’s ability to stage an event of its magnitude against the TCW’s effect on the Fijian economy. In respect of efforts […]

Nacanieli Tuilevuka

March 16, 2016 12:17 pm

The Fiji Fashion Week (FJFW) has postponed its annual show following the devastating effects of severe Tropical Cyclone Winston.

Fiji Fashion Week Managing Director Ellen Whippy-Knight made the call this week after weighing the company’s ability to stage an event of its magnitude against the TCW’s effect on the Fijian economy.

FJFW model and reigning Miss Hibiscus 2015, Marie Fall.
FJFW model Marie Fall. Photo: Fiji Fashion Week.

In respect of efforts to help the rebuild of Fiji due to CW devastation we have deferred FJFW 2016 to 6 to 10 September 2016.  Without a doubt, we are in difficult times and our economy is going to take a beating.
Even though we are in early days yet in so far as ascertaining the true extent of the effect the cyclone will have had on our economy, it is already clear to me that most of our usual sponsors have changed focus.
Like everyone else, we are all in recovery mode. Whilst we are all trying to find ways to support those who have been affected by this disaster and FJFW is no exception.

Whippy-Knight who announced the deferment at last weekend’s Fiji Fashion Council TC Winston fundraising ball said the FJFW was into its 9th year and already come a long way in terms of establishing an emerging fashion industry.

“FJFW is the largest single event of its kind in the Pacific. The show is the only platform of its kind operating sustainably anywhere in the Pacific and has been pivotal in spearheading similar events in this region.
“We take very seriously the responsibility of promoting fashion designs from this country. We know this task, though thankless is appreciated by many creative people of this country. We have created jobs and other commercial opportunities leading to export within and around the fledgling Fiji Fashion industry.”

Whippy-Knight congratulated the Fashion Council of Fiji for raising $6,000 at the TC Masi Gala last Saturday and she asked them to continue to support FJFW.

“Nevertheless we continue to work with government, the Council, the industry and other potential sponsors. The Council has big plans this year and together we can continue to build a new industry here. Whilst It’s about design and creativity its also about jobs and exports.”
“A successful fashion and design industry requires a well-supported and effective Fashion Council so I am delighted to say that this is working very well. FJFW needs your support too.”

The Fiji Fashion week which was scheduled for May 14 will now be held  from the 6th to 10th of September 2016 in Suva.

What do you think? Leave a comment below.